In Boston however, Wicked is rarely used in this way. Rather, in New England, "wicked" is used as a degree adverb usually meaning "very" or "extremely." In this case, the Boston Very or the Boston Extremely don't land well. While it was popularized in a single line from the movie Good Will Hunting ("my boy's wicked smart"), the phrase itself as it's tied to Boston, existed long before the 1997 film that won two Academy Awards. In use, Boston residents might say something is "wicked cool" or "wicked awesome," or that the weather outside is "wicked hot."
Or in the case of Boston signee Jessica DiGiloramo, she stated she's "wicked excited to be playing for Boston."
And in terms of local connections, we really can't forget the popular reality TV show based in Gloucester, Massachusetts "Wicked Tuna" which has been running for more than a decade. The show recently wrapped up their 12th season, airing since 2012, and even sparked a spin-off, "Wicked Tuna: Outer Banks" which itself ran for seven years.